“After nourishment, shelter and_opt*UPDATE* These stories have now been archived. We might bring them back one day but for now, if you were lucky enough to get them, you’re the only ones who will have them!

Since we launched the Parents Who website, people have been asking us the same question:

“When are you going to launch your first parenting product?”

Well, we finally have a response besides “We’re not sure.”

We’re very happy to announce today that the final countdown to the launch of our first product, Imagining Aloud has begun!

We’re excited to offer a product like Imagining Aloud, which will enhance your quality family time every single week.

What Is Imagining Aloud?

1. High-Quality, All-Original Family Audio Stories

Picture yourself returning home after a busy day at work.

After dinner has been cooked and eaten and the dishes are done, now is your short window of opportunity to spend quality time with your family before bedtime.

That’s when you remember that the latest episode of Imagining Aloud has arrived today.

So you all snuggle up together on the couch and listen to the latest episode.

The audio story delivers unique characters, engaging sound effects and music, hilarious surprises and heartwarming moments.

Your child is engrossed in the transformative power of storytelling and words while enjoying a story containing warmth, humor, universal human values and memorable characters.

When the story ends the talking begins. Your child tells you his favorite character from the story and you spend time discussing the lesson that character learned.

The quality time you have spent listening, laughing and talking with your family over an Imagining Aloud audio story, you reflect, has been one of the best parts of your day.

2. A Tool to Grow Your Child’s Creativity and Imagination

The citizens of the future who will earn the most income, freedom, security and success will be those who will possess and will effectively harness the highest quotients of creativity.

For better or worse, the rise of automation and the disruptive power of the World Wide Web have changed the face of the world economy forever.

Many industries are currently in the process of vanishing, while even careers in the professions of law, medicine and architecture are predicted to be at risk in the coming decades.

Giving your child the tools to expand and enrich their imagination today is more important to their future than ever before.

It’s well understood by the scientific community that reading to your child just 15 minutes per day  has been shown to dramatically empower children who are entering kindergarten.

But only about 48% of children in America today are read to for at least 15 minutes per day.

With Imagining Aloud, even the busiest parent will have a solution to ensure that their child’s creativity blossoms and imagination blooms as they listen and build the world of the story in their mind.

What Isn’t Imagining Aloud?

1. No Screen Time Required

Audio stories are a screen-free, guilt-free way to activate your child’s imagination while you prepare dinner, commute to the playground or spend a few minutes taking care of yourself.

It’s well known by now the adverse effects that too much time spent in front of screens have on young children.

Quality family time spent staring at screens, whether watching something at the same time together or not, often prevents conversation, sharing, learning, teaching and social interaction.

But with Imagining Aloud your family will remain present with each other during quality family time. All will be entertained and meaningful familial interaction is promoted, not inhibited.

2. No Commercial or Advertising Content

In 2004 the advertising industry spent 12 billion dollars on ads targeted to children.

Many ‘free’ and ‘educational’ children’s iPad apps are subsidized by in-app advertising, potentially exposing your child to dozens of hours of additional advertising each week.

These ads are training the next generation to continue consuming more and more, despite the negative consequences of overconsumption.

Imagining Aloud stories will never contain advertising or commercialized content of any kind.

Our commitment to your family is that Imagining Aloud audio stories will never, ever contain advertising content. 

How Do I Sign Up?

We will be announcing our launch date very soon!

For those interested in getting the latest updates and info about Imagining Aloud, sign up to our newsletter in the box below or in the sidebar to the right.

Newsletter subscribers will be the first to find out details about the upcoming launch, as well as get the first chance to hear a sample of an Imagining Aloud episode.

Meanwhile, don’t forget that your opinion matters to us.

Please write a comment below to tell us what you would like to see as part of a family entertainment product like Imagining Aloud.

8 Responses

  1. Wow! That IBM Newsroom article is awesome! I am so excited to see that I am not the only crazy one that thinks creativity will be the largest driving factor in the success of kids (soon to be adults) in the near future.
    Thanks Chris!
    Good luck with this Product! We will subscribe as soon as it becomes available, and tell all of our friends. We loved the story sample you sent us, and more importantly… Axel loved it (:

    1. I have been seeing it happen in the IT industry for years now, as more well-paying positions are made redundant by apps and automation. But which sector of the IT industry needs more and more people every year? Software development, coding, programming, product development; all areas requiring a mix of technical knowledge and creative, innovative minds.

  2. #4 is EXTREMELY good advice. We allowed Axel to get involved in the Construction Truck/Hot-wheels scene. It is tough passing the toy aisle at target sometimes because of his interest in them, but because we have made it a habit to purchase these toys either from Thrift stores, or when he is not with us… he is usually satisfied with having a good look at the newest digging truck. We also feel that, of all the types of toys that the industry is pushing, construction trucks are the most “hands on” and versatile when it comes to their functionality. We have made sure to stay FAR away from the Super Heroes stuff. We have explained what Super Heroes are to Axel, and he is content believing that they are just silly fictional characters that toy companies are trying trying to sell to you by making them look cool.
    I’m loving you guys stuff!

    1. Thanks Reilly! Since you’re subscribed to the newsletter you should be getting a sample very soon. We can’t wait to hear your feedback!

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